Maruti Suzuki has the lowest market share in eight years, while Tata Motors is at a 13-year high.

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For India’s heavyweights, it was a long year on the treadmill. Maruti Suzuki India (MSIL), the heaviest of the lot, slashed its market share to an eight-year low of 43 percent in the financial year ended March 31, 2022, a remarkable loss of almost 8 percentage points in just three years. In the fiscal year 2013-14, Maruti Suzuki had a 42 percent market share.

MSIL had been dominating the Indian passenger vehicle industry for a long time, with a market share of around 50% and a 51 percent market dominance till FY20. So, what went wrong for MSIL in this game?

In many ways, the start of a new decade ushered in a wholly new and unprecedented world for all of us. The passenger vehicle sector in India was also affected. Supply chain difficulties and instability in the majority of the industry were at the heart of it.

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